Why OP Innovates? 

OP Innovates formulates with the plant in mind. By using research, experience, and our unique, patent-pending delivery method we deliver cannabinoid products that work, every time. 

US-Grown Hemp

From farm to finished products, our hemp is US grown using organic practices. We rigorously test all material for pesticides. 

Delivering Results

Using our patent-pending delivery method, Nature's Delivery Systemâ„¢, our cannabinoids are absorbed more readily than other products. 

SQF Facility

Nestled in south central Kentucky, our SQF Level 2 certifed facility provides FDA compliant products with third-party laboratory testing.

Meet the Team 

Keith Butler

Chief Executive Officer

With 40+ years serving the cannabis industry and 20+ years developing consumer products, Keith leads formulations.

Annie Rouse

Chief Operating Officer

With 10+ years advancing hemp markets and a US Fulbright Scholar on hemp, Annie leads industry navigation.

Dr. Jim Kane

Chief Science Officer

With 50+ years pharmaceutical experience and a PhD in Microbiology, Dr. Kane leads research and development.

Jorge Quijada

SVP Business Development - Latin America

With 35+ years in sales and logistics, Jorge leads business development for Latin American markets.

Pat & John Goulding

Directors of Business Development

With experience in sales, customer service and operations, Pat and John Goulding lead business development for US markets.